Privacy policy

Data protection statement

Dear Sir or Madam

With this data protection statement we would like to inform you about the processing of your personal data by "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" as well as the rights you are entitled to under data protection law. In doing so, we first want to provide you with information under the heading "General information", which applies to all data processed by "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH". Under the heading "Special data processing" you will then find more detailed information on selected data processing operations.

Third parties such as online platforms like Facebook or YouTube, to which links are provided on our websites, may also collect, use or pass on information. This data protection statement does not apply to such third parties or their services and we cannot assume any responsibility for how these third parties may use any information they collect.


1    General information

 

1.1    Who is responsible for data processing and who is the data protection officer?

Responsible for data processing:


Bayern International

Bayerische Gesellschaft für
Internationale Wirtschaftsbeziehungen mbH
Landsberger Straße 300
80687 Munich, Germany

Telephone: +49 89 660566-0
Fax: +49 89 660566-150

Internet: www.bayern-international.de

E-mail: info@bayern-international.de

Contact details of the data protection officer:
datenschutz@bayern-international.de and datenschutz@invest-in-bavaria.de


1.2    Which personal data do we have from you and where does it come from?

The following data in particular belong to the categories of personal data processed:

-    Your master data (first name, last name, name affixes, functions, date of birth if applicable)
-    Contact details (postal address, landline and mobile telephone numbers, e-mail address and links to Xing, Linkedin and Facebook)
-    If you provide us with further personal data (such as passport data) in order to participate, e.g. in an entrepreneur or delegation trip, at a joint company stand, or a KonferenzPlus measure abroad, we will use the data only for that particular trip or trade fair.

Your personal data are always collected directly from you when you contact us. In some cases, we also collect personal data from publicly accessible sources (such as the internet, trade fair catalogues, lists of participants at events, targeted contact searches with the help of sources such as the Bavarian foreign representative offices and technology networks in Germany and abroad).


1.3    For which purposes and on what legal basis are my data processed?


We process your personal data in compliance with the provisions of the EU General Data Protection Regulation (GDPR), the German Data Protection Act and all other relevant laws.
The purpose of data processing is to promote foreign trade and attract investors. These include in particular:

-    The organisation of Bavarian participation in trade fairs and exhibitions as well as our own Bavarian events, including technical symposia within the framework of the Bavarian trade fair participation programme
-    The organisation of cooperation exchanges in Germany and abroad, working together with various chambers and associations, and the promotion of local business cooperation
-    The organisation of visits to Bavaria by foreign business delegations and Bavarian business delegations abroad
-    The promotion of Bavaria as a business location
-    The support of domestic and foreign companies in setting up and developing locations in Bavaria
-    The organisation and management of basic and further training programmes for the benefit of the Bavarian export industry 
Your personal data will be processed:
-    If you have consented to processing on the basis of article 6(1a) GDPR
-    If we perform public duties in the context of foreign trade and investor advertising on the basis of article 6(1e) GDPR
-    On the basis of article 6(1f) GDPR, in order to safeguard Bayern International's legitimate interests in promoting foreign trade and attracting investors.


1.4    How long will your data be stored?

We regularly check and update our databases. We delete your personal data as soon as they are no longer required for the above-mentioned purposes. We also delete your data whenever you exercise your right of revocation or objection, unless we are legally obliged to store the data.


1.5    Who receives your data?

Within "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH", the persons and entities that require your personal data to perform the above-mentioned tasks performed by Bayern International will receive them.

Furthermore, we employ external service providers such as trade fair management companies, marketing and event agencies, travel agencies and publishing houses to perform work on our behalf. In order to send you information, invitations and newsletters we commission service providers to process your data in accordance with our instructions. We oblige these service providers to protect your data in accordance with the law.

If applicable, your data will be transmitted to the competent supervisory and audit authorities in order to exercise the respective control rights.


1.6    Which rights can you assert as a data subject?

You have the rights provided for under articles 15 to 22 GDPR:

-    Right of access by the data subject (article 15 GDPR): If your personal data are processed, you have the right to obtain information about the data stored pertaining to your person.
-    Right to rectification (article 16 GDPR): Should incorrect personal data be processed, you have a right to rectification.
-    Right to erasure ('right to be forgotten'), right to restriction of processing and right to object (articles 17, 18 and 21 GDPR): If the legal requirements are met, you can request the deletion or restriction of processing and file an objection against the processing.
-    Right to data portability (article 20 GDPR): If you have consented to data processing or a contract for data processing exists and data processing is carried out using automated procedures, you may have a right to data portability.

Right of revocation in case of consent

If the data processing is based on your consent in accordance with article 6(1a) GDPR, it can be revoked at any time for future use. The legality of data processing prior to your revocation of consent is not affected.

If we process your data to safeguard legitimate interests in accordance with article 6(1) sentence (1f) GDPR, you may object to such processing for reasons arising from your particular situation.

If you wish to revoke or assert any of the above rights, please contact us at:

Bayern International –
Bayerische Gesellschaft für
Internationale Wirtschaftsbeziehungen mbH
Landsberger Straße 300
80687 Munich, Germany
E-mail: datenschutz@bayern-international.de or datenschutz@invest-in-bavaria.de

For further information on the processing of your personal data, please contact us using the contact details above.


1.7    Where can you complain?

You also have the option to contact the data protection officer (for contact options please see above) or the data protection supervisory authority if you have a complaint. The data protection supervisory authority responsible for us is:

Bayerisches Landesamt für Datenschutzaufsicht
Promenade 27
91522 Ansbach, Germany
Telephone: +49 981 53 1300
Fax: +49 981 53 98 1300
E-mail: poststelle@lda.bayern.de
Internet: www.lda.bayern.de


1.8    Will your data be transferred to a third country?

We collaborate with partners in foreign countries who assist us in our work (e.g. chambers of commerce abroad, travel agencies; see also number 5). We transmit your personal data to foreign countries to the extent required to perform this work.


1.9    Are you obliged to provide your data?

You are not obliged to provide your personal data either by law or by contract. You are not obliged to provide us with your personal data. However, if you do not provide your data, you will no longer receive any information, invitations, etc. from us.


1.10    To what extent are automated individual decisions made or profiling measures carried out?

We do not use fully automated processing to bring about a decision.



2    Special data processing


2.1    Internet website of "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH"


2.1.1    Cookies

The internet website of "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" uses cookies. Cookies are text files that are placed and stored on a computer system via an internet browser.

A great many websites and servers use cookies. Many of these cookies contain a so-called cookie ID. A cookie ID uniquely identifies the cookie. It consists of a sequence of characters through which internet websites and servers can be assigned to the specific internet browser in which the cookie has been stored. This enables the internet websites and servers visited to distinguish the individual browser of the data subject from other internet browsers that contain other cookies. A particular internet browser can be recognised and identified by its unique cookie ID.

The use of cookies enables "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" to provide users of this website with more user-friendly services that would not be possible without cookies.

The use of cookies enables the information and offers provided on our website to be optimised in the interest of the user. As previously mentioned, cookies enable us to recognise the users of our website. The purpose of this recognition is to make it easier for them to use our website. For example, users of a website that uses cookies do not need to re-enter their access data at each visit because the data are recognised by the website and the cookie stored on the user's computer system. Another example is the cookie of a shopping cart in an online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart by means of a cookie.

Data subjects can prevent our website from placing cookies at any time by means of a respective setting in their internet browser and thus permanently object to the placing of cookies. Furthermore, cookies that have already been placed can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject disables the placing of cookies in the internet browser used, some functions of our website may not be fully usable.


2.1.2    Collection of general data and information

The website of "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" collects a series of general data and information each time a data subject or an automated system accesses the website. This general data and information is stored in the log files of the server. The website may record (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system is referred to our website (a so-called referrer), (4) the subwebsites that are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service providers of the accessing system, and (8) other similar data and information that are used for security purposes in the event of attacks on our information technology systems.

"Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" does not draw any conclusions about the data subject when using this general data and information. In fact, this information is required to (1) correctly deliver the contents of our website, (2) optimise the contents of our website and the advertising for it, (3) ensure the permanent functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyber attack. These anonymously collected data and items of information are therefore analysed statistically by "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" with the aim of increasing data protection and data security within our company in order to ultimately ensure an optimal level of protection for the personal data processed by us. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.


2.1.3    Use of databases and applications


On the website of "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH", users are given the opportunity to use various databases and services provided by our company. Details of the type of personal data transmitted to the data controller when using the respective service or database depends on the input masks used for this purpose.

•    Event database

The information entered in the forms "Registration", "Interested?" and "Interested in further events?" including the contact data provided will be stored for the purpose of processing the registration or request and in order to answer any follow-up questions.

•    Reise.Net

The data entered in the user profile will only be used to automatically complete the respective form fields and to contact the data subject if the need arises.
The information in the forms for travel registration, booking and entry in the delegation brochure may be passed on to the service provider entrusted with the implementation.

•    Extra.Net

The data stored in the user profile is used exclusively for logging in and to answer any queries that may arise.

•    Events.BY

The information entered in the registration forms, including contact details, will be stored for the purpose of processing the registration and in order to answer any follow-up questions.

•    Key-to-Bavaria database

The names of the managing directors of the companies and institutions recorded in the Key-to-Bavaria database appear publicly on the details page of the entry. Exceptions are entries that are excluded from publication.
The contact data of the registered contact person and the company e-mail address entered are also used for event-related information about activities, services, events and other news, for information on data maintenance and database extensions and also for the administration of the database entry via the Key-to-Bavaria application: https://www.bayern-international.de/firmendatenbank/eintrag-aendern-loeschen/

•    Publications

The data entered in the order form will be used exclusively for processing orders and deliveries and to answer any queries that may arise.


2.1.4    Subscription to our newsletter

On the website of "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH", users are given the opportunity to subscribe to our organisation's newsletter. The type of personal data transmitted to the data controller when ordering the newsletter depend on the input mask used for this purpose.

"Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" informs its customers and business partners at regular intervals about the products and services it offers by means of a newsletter. The data subject can only receive the company newsletter if (1) the respective data subject has a valid e-mail address and (2) the data subject registers to have the newsletter sent to them. For legal reasons, a confirmation e-mail using the double opt-in procedure is sent to the e-mail address entered by a data subject for the first time prior to sending the newsletter. This confirmation e-mail serves to check whether the owner of the e-mail address has authorised the receipt of the newsletter as the data subject.

Furthermore, when a registration for the newsletter is received, we store the IP address of the computer system used by the data subject at the time of registration assigned by the Internet Service Provider (ISP) as well as the date and time of registration. The data need to be collected in order to trace any (possible) misuse of a data subject's e-mail address at a later point in time and therefore serves the legal protection of the data controller.

The personal data collected when a data subject registers for the newsletter will be used for sending our newsletter. Moreover, subscribers to the newsletter may be informed by e-mail to the extent necessary for operating the newsletter service or for registration purposes, as could be the case in the event of changes to what the newsletter offers or changes in technical conditions. Data subjects can cancel their subscription to our newsletter at any time. Consent to the storage of personal data, which the data subject gives us prior to sending the newsletter, can be revoked at any time. A corresponding link is available in every newsletter for the purpose of revoking consent. It is also possible at any time to unsubscribe directly from the newsletter on the website of the data controller or to inform the person responsible for the data processing in another way.


2.1.5    Newsletter tracking

The newsletters sent by "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" contain so-called tracking bugs. A tracking bug is a miniature graphic embedded in e-mails that is sent in HTML format to enable log file recording and analysis. It enables the success or failure of online marketing campaigns to be statistically analysed. Using the embedded tracking bug, "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" can determine whether and when an e-mail was opened by a data subject and which links in the e-mail were accessed by the data subject.
Personal data collected via tracking bugs contained in newsletters are stored and analysed by the data controller in order to optimise the sending of the newsletter and to adapt the content of future newsletters even more closely to suit the interests of the data subject. Data subjects are entitled to revoke the respective separate declaration of consent given via the double-opt-in procedure at any time. After revocation, these personal data will be deleted by the data controller. "Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" automatically interprets the act of unsubscribing from the newsletter as a revocation.


2.1.6    Data protection regulations regarding the use of Matomo

The data controller has integrated the Matomo component on this website. Matomo is an open source software tool designed for the purpose of web analysis. Web analysis is the collection and evaluation of data regarding the behaviour of visitors to internet websites. Among other information, a web analysis tool collects data on which website referred a data subject to a website (a so-called referrer), which subpages of the website were accessed and how often and for how long a subpage was viewed. A web analysis is mainly used to optimise a website and for the cost-benefit analysis of internet advertising.

The software is operated on the server of the data controller. The data protection-sensitive log files are stored exclusively on this server.

The purpose of the Matomo component is to analyse the flow of visitors to our website. Among other reasons, the data controller uses the data and information obtained to analyse the use of this website in order to compile online reports showing the activities on our website.

Matomo places a cookie on the information technology system of the data subject. The meaning of the term 'cookies' has already been explained above. The placing of cookies enables us to analyse the use of our website. Each time one of the individual pages of this website is accessed, the Matomo component causes the internet browser on the data subject's information technology system to automatically transmit data to our server for the purpose of online analysis. As part of this technical procedure, we obtain knowledge of personal data such as the data subject's IP address, which enables us to trace the origin of visitors and clicks, among other things.

Cookies are used to store personal information such as access time, the location from which the website was accessed and the frequency of visits to our website. Whenever a data subject visits our website, these personal data, including the IP address of the internet connection used by the data subject, is transmitted to our server. This personal data is stored by us.

As previously described above, data subjects can prevent our website from placing cookies at any time by using the appropriate setting in their internet browser and thus permanently object to the placing of cookies. Setting the internet browser accordingly will also prevent Matomo from placing a cookie on the data subject's information technology system. Moreover, a cookie previously placed by Matomo can be deleted via an internet browser or other software programs at any time.

The data subject also has the option to object to the collection of data generated by Matomo relating to the use of this website and to prevent the data from being collected. In order to do so, the data subject needs to set "Do Not Track" in his or her browser.
However, by placing the opt-out cookie, the data controller's website may no longer be fully usable by the data subject.
Further information and Matomo's current data privacy policy are available at matomo.org/privacy/


2.1.7    Data protection regulations regarding the use and application of Google Analytics (with anonymisation function)


The data controller has integrated the Google Analytics (with anonymisation function) component on this website. Google Analytics is a web analysis service. Web analysis is the collection and evaluation of data regarding the behaviour of visitors to internet websites. Among other things, a web analysis service collects data on which website referred a data subject to a website (a so-called referrer), which subpages of the website were accessed and how often and for how long a subpage was viewed. A web analysis is mainly used to optimise a website and for the cost-benefit analysis of internet advertising.

The Google Analytics component is operated by Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The data controller uses the suffix "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this suffix, Google shortens and anonymises the IP address of the internet connection of the data subject when accessing our website from a member state of the European Union or from another state that is party to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyse the flow of visitors to our website. Among other things, Google uses the data and information collected to analyse the use of our website, to compile online reports on our behalf that show the activities on our website, and to provide other services related to the use of our website.

Google Analytics places a cookie on the information technology system of the data subject. The meaning of the term 'cookies' has already been explained above. The placing of cookies enables Google to analyse the use of our website. Each time one of the individual pages of this website is called up, which is operated by the data controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google records personal data, such as the IP address of the data subject, which enables Google, among other things, to trace the origin of visitors and clicks and subsequently enable commission statements to be compiled.

Cookies are used to store personal information, such as access time, access location and the frequency of visits to our website by the data subject. Whenever you visit our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may potentially disclose personal data collected through this technical process to third parties.

As previously described above, data subjects can prevent our website from placing cookies at any time by using the appropriate setting in their internet browser and thus permanently object to the placing of cookies. Setting the internet browser accordingly will also prevent Google from placing a cookie on the data subject's information technology system. Moreover, a cookie previously placed by Google Analytics can be deleted via an internet browser or other software programs at any time.

The data subject also has the option to object to the collection of data generated by Google Analytics relating to the use of this website and to prevent the data from being collected. In order to do so, the data subject needs to download and install a browser add-on from the link tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information on visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered as an objection by Google. If the data subject's information technology system is deleted, formatted or reinstalled at a later time, the data subject will need to reinstall the browser add-on in order to disable Google Analytics. If the browser add-on is uninstalled or disabled by the data subject or another person under their control, it is possible to reinstall or re-enable the browser add-on.

Further information and Google's current data privacy policy are available at https://www.google.de/intl/de/policies/privacy/ and www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under the following link https://www.google.com/intl/de_en/analytics/.


2.1.8    Use of Google Maps and YouTube

The data controller uses maps from the Google Maps service and videos from the YouTube service on this website.

The Google Maps service and YouTube video platform are operated by Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

In addition to the type of browser used, including the version, the operating system used, the date and time of access, and the IP address, the processed data may also include the location data of the users, which, however, are not collected without their consent (generally when adjusting the settings of their mobile devices). The data could be processed in the USA.

For more information, please see Google's data privacy information, which is available at https://www.google.com/policies/privacy/. Google's advertising settings are available here: https://adssettings.google.com/authenticated


2.2    Website of Invest in Bavaria

"Invest in Bavaria" is the promotion agency of the Free State of Bavaria together with "Bayern International – Bayerische Gesellschaft für Internationale Wirtschaftsbeziehungen mbH". It offers its own website, which processes your data as follows:


2.2.1    Use of data when visiting the "Invest in Bavaria" website

The Invest in Bavaria website can be visited without the visitor having to provide any personal information. In order to establish and maintain an internet connection between the visitor's computer and Invest in Bavaria's computer, the following data are used: Time of page visit, length of visit, browser type, domain accessed, data volume, and file accessed.


2.2.2    Use of Google Analytics and display advertising

This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", which are text files stored on your computer to help analyse how you use the website. Generally, the data regarding your use of this website generated by the cookie are transferred to a Google server in the USA and stored there.
Invest in Bavaria has enabled the IP anonymisation option offered by Google on this website. As a result, your Google IP address within member states of the European Union or in other states that are party to the European Economic Area Agreement is previously abbreviated by the last 8 bits. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and abbreviated there.

On behalf of the operator of this website, Google will use this information to analyse your use of the website, to compile reports on website activities, and to provide further services pertaining to the use of the website and the internet for the website operator. Google will not associate the IP address transferred by your browser with any other data held by Google.
You can prevent the storage of cookies by appropriately setting your browser software. However, we wish to point out that in this case you may not be able to use all of the functions of the website to their full extent.

Furthermore, you can prevent the future collection of the data generated by the cookies and concerning your utilisation of the website (including your IP address) for Google and the processing of this data by Google by downloading and installing the browser plug-in available via the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

The deletion of this browser plug-in cancels the objection.

Invest in Bavaria uses the following Google Analytics functions for display advertising, including remarketing, impression reports on the Google Display Network, the integration of the DoubleClick Campaign Manager and Google Analytics reports on performance by demographics and interests. You can disable Google Analytics for display advertising and adapt advertisements on the Google Display Network by accessing the advertisements settings. You can also download the browser add-on to disable Google Analytics via the following link: http://tools.google.com/dlpage/gaoptout.

Invest in Bavaria uses remarketing with Google Analytics for online advertising. Our advertisements are displayed on third-party websites (including Google). We and third parties (including Google) use first-party cookies (such as Google Analytics cookies) and third-party cookies (such as DoubleClick cookies) to display, target and optimise advertisements based on your previous visits to our site.
Invest in Bavaria uses reports on impressions in the Google Display network and the integration of DoubleClick Campaign Manager. We and third parties (including Google) use first-party cookies (such as Google Analytics cookies) and third-party cookies (such as DoubleClick cookies) to analyse in reports how our advertisement impressions, other uses of advertising services and interactions with these advertisement impressions and advertisement services are related to visits to our site.
Invest in Bavaria uses Google Analytics reports to measure performance by demographics and interests. We use the data and visitor data from third parties (e.g. age, gender and interests) obtained from interest-based advertising by Google in Google Analytics for trend analysis and marketing.


2.2.3    Google Adwords Conversion Tracking

Invest in Bavaria also uses Google Conversion Tracking. Google Adwords places a cookie on your computer if you have accessed our website via a Google advertisement. These cookies expire after 30 days and are not used for personal identification purposes. If the user visits certain pages of the Adwords customer's website and the cookie has not yet expired, Google and the customer can detect that the user has clicked on the advertisement and has been redirected to this page. Each Adwords customer receives a different cookie. Cookies can therefore not be traced via the websites of Adwords customers. Information collected using the conversion cookie is used to generate conversion statistics for Adwords customers who have opted for conversion tracking. Adwords customers see the total number of users who clicked on their advertisement and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users. If you do not wish to participate in the tracking process, you can also reject the setting of a cookie required for this – for example using a browser setting that generally disables the automatic placing of cookies. You can also disable cookies for conversion tracking by setting your browser to block cookies from the "www.googleadservices.com" domain. Google's data privacy policy on conversion tracking is available here: https://services.google.com/sitestats/de.html


2.2.4    Google Maps

This website uses the map service Google Maps via an API. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. In order to use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. The Google Maps service is used to present our online offers in an appealing way, making it easier to find the places indicated by us on the website. For more information on the handling of user data, please see Google's data privacy statement: https://www.google.de/intl/de/policies/privacy/.


2.2.5    Adobe Typekit fonts

This website uses so-called web fonts that are provided by Adobe to display fonts in a standardised way. When you access a website, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. To do this, the browser you are using must connect to Adobe's servers. This informs Adobe that your IP address has been used to access our website. Adobe Typekit is used with the aim of presenting our online offers in a standardised and appealing way. If your browser does not support web fonts, your computer will use a default font.


2.2.6    Facebook Retargeting

Remarketing tags provided by the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA, are integrated in the Invest in Bavaria website. When you visit our website, the remarketing tags establish a direct connection between your browser and the Facebook server. Facebook therefore receives the information that you have visited our website with your IP address. This enables Facebook to associate the visit to our website with your user account. We can use the information obtained via this method to display Facebook ads. We wish to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or of their use by Facebook. For more information, please see Facebook's data privacy statement at www.facebook.com/about/privacy/. If you do not want data to be collected via Custom Audience, you can disable Custom Audiences here.


2.2.7    Embedded YouTube videos

Our website uses plug-ins from Google's YouTube website. The operator of the website is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. If you visit one of our pages equipped with a YouTube plug-in, a connection to a YouTube server is established, informing the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your surfing behaviour directly with your personal profile. You can prevent this by logging out of your YouTube account. YouTube is used to present our online offers in an appealing way.  For more information on the handling of user information, please see YouTube's data privacy statement at: https://www.google.de/intl/de/policies/privacy.


2.2.8    Use of social plug-ins

Our website uses social plug-ins provided by the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). The plug-ins are recognisable by one of the Facebook logos (either a white "f" on a blue tile or a "thumbs-up" icon), or are labelled with the add-on "Facebook social plug-in". Click here to see the list and the appearance of the Facebook social plug-ins: http://developers.facebook.com/plugins.

If you open a page of our website that bears one of these plug-ins, your browser will connect directly with servers operated by Facebook. Facebook directly transmits the content of the plug-in to your browser, which integrates it in the website. For this reason, we have no influence over the scope of the data that Facebook collects using this plug-in and therefore wish to inform you according to the current state of our knowledge.

With the integrating of the plug-in, Facebook receives the information that you have opened the respective page of our website. If you are logged in to Facebook, Facebook can allocate the visit to your Facebook account. If you interact with the plug-ins, such as by clicking on the "like" button or posting a comment, the corresponding information is transmitted directly from your browser to Facebook, where it is stored. Even if you are not a member of Facebook, it is still possible for Facebook to collect your IP address and store it.

For information on the purpose and scope of the data collection and further processing and use of the data by Facebook as well as your rights and settings options related to protecting your privacy, please see Facebook's data privacy information: http://www.facebook.com/policy.php.

If you are a member of Facebook and do not wish Facebook to collect data about you via our website and link them with your membership data stored on Facebook, you should log out of Facebook before visiting our website.

It is also possible to block Facebook social plug-ins and add-ons for your browser, such as via the "Facebook blocker".

Our website uses the "+1″ button of the Google Plus social network, which is operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google"). The button can be recognised by the sign "+1″ on a white background.

If you open a page of our website that bears this plug-in, your browser will connect directly with Google servers. The content of the "+1″ button is then transmitted by Google directly to your browser and integrated in the website. We therefore have no influence on the extent of the data that Google collects via this button, but assume that your IP address will also be recorded.

For information on the purpose and scope of the data collection and further processing and use of the data by Google as well as your rights and settings options related to protecting your privacy, please see Google's data privacy information for the "+1″ button:
http://www.google.com/intl/de/+/policy/+1button.html.

If you are a member of Google Plus and do not want Google to collect data about you via our website and link it to your membership data stored by Google, you should log out of Google Plus before visiting our website.

LinkedIn receives information when you use your LinkedIn account to log in to a website or third-party application. If you visit the Computacenter Newsroom with embedded LinkedIn job-related plug-ins such as "Recommend on LinkedIn", LinkedIn also collects information that the corresponding pages have been loaded onto your internet browser.

If you visit a website with plug-ins from LinkedIn and are registered as a member of LinkedIn, LinkedIn uses this information to recommend content specifically relevant to you. The functions provided to you by LinkedIn on third-party websites are personalised with the help of this information. Among other things, you can use your LinkedIn network to expand your knowledge and exchange information with your network (direct and second-degree contacts). Users who wish to disable this personalisation can reject this function here. The storage of this information by LinkedIn is discussed in section 3.2 of the data privacy statement.

LinkedIn does not use this information for advertising purposes. LinkedIn can provide companies that host LinkedIn plug-ins and similar technologies with reports containing collected information about impressions to enable them to measure traffic generated by LinkedIn on their websites. You can opt out of LinkedIn's use of your impression data by clicking here. LinkedIn's current data privacy policy is available on this website: www.linkedin.com/legal/privacy-policy

The "XING share button" is used on this website. When this website is accessed, the user's browser establishes a short-term connection to XING AG servers ("XING"), which provide the "XING share button" functions (in particular the calculation and display of the counter reading). XING does not store any of the user's personal data when accessing this service and in particular does not store any IP addresses. Furthermore, usage behaviour is not analysed via the use of cookies in conjunction with the "XING share button". Users can access the latest data protection information pertaining to the "XING share button" and supplementary information on this website: https://www.xing.com/app/share?op=data_protection.


2.2.9    IP tracing and browser language recognition for assessing representatives

•    SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content such as orders or queries that you send to us as the website operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

•    Cookies

When you access this website, we store session cookies on your hard drive that are valid for the duration of your visit to the website. A cookie is a small data set that is stored on your computer for the use of our website. Cookies serve to make our website more user-friendly, effective and secure. They are only used to record the frequency of visits and the length of time spent on our websites.
Although your IP address is collected for process-related reasons, it is anonymised and there is no person-related analysis. By setting your browser, you can determine whether all or only certain cookies are to be deleted automatically after closing the browser.

•    Collection of further data

Newsletter – The e-mail addresses for sending the newsletter are stored on the server of CleverReach GmbH & Co. KG via a double opt-in procedure and not used for any purposes other than sending the Invest in Bavaria newsletter. Subscribers to the newsletter can cancel the subscription themselves at any time; their e-mail addresses are then automatically deleted as a result.

If you send Invest in Bavaria an enquiry via our contact form, we store the data you entered in the contact form, including your contact data, for the purpose of processing your enquiry and in case of any follow-up questions. We will not provide third parties with your data without your consent.

Chat function – This website uses Userlike, a live chat software application provided by the company Userlike UG (limited liability). Userlike uses "cookies", i.e. text files that are stored on your computer, to provide a personal conversation with you in the form of a real-time chat on the website. Userlike UG (limited liability) expressly wishes to point out that the website operator is responsible for whether personal data are collected by means of the Userlike chat program or whether this function is omitted.

Call tracking – The telephone numbers provided on www.invest-in-bavaria.de in the header and footer area under "Your first contact in Bavaria" are so-called call tracking numbers. Invest in Bavaria uses services provided by the company MaTelSo (MaTelSo GmbH, Heilbronner Str. 150, 70191 Stuttgart, Germany). We have an order processing agreement with MaTelSo. When one of these call tracking numbers is called, MaTelSo collects information about the time, date and duration of the call and the destination number and forwards it directly to the assigned destination number. The caller's telephone number is stored anonymously without the last 3 digits. Personal identification is therefore not possible. Conversations are neither recorded nor stored. Processing is performed for the purpose of displaying the number of calls, successfully connected calls, and unanswered calls in the Invest in Bavaria password-protected account, whose number has been called. They will not be used for any other purpose and will not be disclosed to third parties. Invest in Bavaria is also unable to draw any conclusions about the caller's identity.

SalesViewer® technology – Based on the legitimate interests of the website operator (Article 6 (1f) GDPR), data for marketing, market research and optimisation purposes are collected and stored on this website using SalesViewer® technology provided by the company SalesViewer® GmbH.

To this end, a javascript-based code is used to collect and use company-related data. The data collected using this technology are encrypted using a non-reversible one-way function known as hashing. The data are immediately pseudonymised and not used to personally identify any visitor to this website.

The collection and storage of data can be revoked at any time with future effect by clicking on this link here in order to prevent SalesViewer® from collecting your data within this website in future. An opt-out cookie for this website will be placed on your device for this purpose. If you delete your cookies in this browser, you will need to click on this link again.



3    Events



3.1    Events organised by "Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH"


"Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" also organises or co-organises a variety of events. If we invite someone to an event, or if they wish to participate in an event, we process their personal data (name, address, etc.). This can be done via various communication channels (e.g. by completing a form or a web form, by e-mail, or by telephone).
The exact personal data transmitted to us depends on the respective form, the respective input mask, or the data requested in a possible conversation.


3.1.1    Data collected from accompanying persons


In order to properly handle the event, data from persons accompanying the invited participants are also collected and processed. Just like all other data subjects, they are entitled to the above-mentioned rights, in particular to information on the type and scope of the stored data, objection to the processing, and the deletion of the data. In this respect, reference is made to the information on the rights of the data subject under General Information.


3.1.2    Data collected from publicly accessible sources


"Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" also collects and processes data for this purpose from publicly accessible sources, such as from the websites of the data subjects and institutions concerned or from publicly accessible directories.


3.1.3    Further procedure for collecting this data


Personal data are not transmitted to third parties without authorisation, but stored and processed for internal use at "Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH", for the purposes of promoting foreign trade, acquiring investors, and organising and handling events (such as for preparing guest lists, facilitating access controls, etc.). "Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" may arrange for the data to be passed on to one or more contractors, who use the personal data on behalf of the company only for internal use attributable to the company.

Depending on the type of event, "Bayern International – Gesellschaft für Internationale Wirtschaftsbeziehungen mbH" may act as co-organiser alongside another cooperation partner. In these cases, the data collected for event purposes is transmitted to our cooperation partners, who are authorised to use this data for the proper handling of the event. The names of these cooperation partners in each individual case will be communicated separately in the course of organising the event.

The data will only be stored for as long as necessary to organise and hold the events and to perform our duties within the framework of promoting foreign trade and investment.
As a recipient of letters and invitations, you can object to receiving further letters and invitations at any time.


3.1.4    Photos and video recordings

In the course of our press and public relations work, photos are taken and videos are recorded at events and appointments in which you may be recognisable. You are entitled to object to their recording and/or their publication. Please use the above contact details if you wish to object or let us know immediately upon registration for the event that you do not agree to the recording and/or publication.